PSG CRM Solutions

Customer information scattered across emails, spreadsheets, and staff memories means lost sales and poor follow-up. PSG-approved CRM solutions centralize customer data, track interactions, and automate follow-ups. This page compares 9 pre-approved options with 50% funding (S$30K cap). Solutions range from simple contact management to full sales pipeline tools.

Who is This For

• Sales teams tracking leads and deals through the pipeline
• Service businesses managing ongoing customer relationships
• B2B companies with longer sales cycles needing follow-up automation

What to Look For

When comparing CRM solutions:

• Contact management — Store customer info, interaction history, and notes
• Pipeline tracking — Visual deal stages, probability forecasting
• Email integration — Sync with Gmail or Outlook
• Automation — Follow-up reminders, task assignments, email sequences
• Mobile app — Access customer info on the go

Vendor Directory

Quick Pick: Budget-friendly: CARDDIO Version 2 | Enterprise features: CalendarOne CRM Solution Version 2.7

Eligibility Check

Budget-Friendly (Under S$3,000)

CARDDIO Version 2

Vendor: Carddio Pte. Ltd. Payment: Subscription / Leasing

CARDDIO is a cloud-based solution for sales and marketing, compatible with iOS, Android, and web platforms. It provides a centralised system for lead management, campaign tracking, and marketing automation. The software offers management real-time visibility of sales activities, allowing for identification of performance gaps.

Titan Gig CRM

Vendor: Elementay Pte. Ltd. Payment: Subscription / Leasing

TitanGig CRM automates your sales workflow with AI-driven lead tracking, email marketing, and WhatsApp integration - so you can convert leads into sales. Get a 360- view of all client interactions-WhatsApp, emails, invoices, tasks, and more, right from your phone.

Flavor Customer Relationship Management System Version 1

Vendor: FLAVOR PTE. LTD. Payment: Direct Purchase

Flavor CRM is an innovative, all-in-one solution meticulously designed to streamline lead management, customer relations, and communication for businesses in the EdTech field and beyond. This in-house developed system offers a comprehensive suite of features to help organizations manage leads, nurture customer relationships, and ensure seamless communication, ultimately enhancing customer experience and operational efficiency.

Mid-Range (S$3,000 - S$8,000)

Pepper Cloud CRM Version 14.0

Vendor: Pepper Cloud Pte. Ltd. Payment: Direct Purchase

Pepper Cloud is a Singapore based cloud CRM Company, which offers CRM software designed for SMEs to help in areas such as sales & lead management, customer relationship, marketing automation & business analytics A highly customizable and scalable CRM solution, it offers a range of features that help businesses manage sales pipeline, track opportunities, capture customer interactions, and forecast sales They serve many companies in Singapore, Malaysia, Philippines, Thailand, Myanmar & Indonesia

AIO CRM

Vendor: AIO Interactive Pte Ltd Payment: Subscription / Leasing

AIO CRM is an all-in-one (AIO) cloud-based solution that is designed to automate business processes. The software provides in-depth features such as leads management, campaign module and ticketing module to enable a comprehensive customer management coverage. AIO CRM is designed to enable SMEs to operate seamlessly to increase productivity.

Premium (Over S$8,000)

AI Commerce

Vendor: VisionTech Pte Ltd Payment: Subscription / Leasing

Vision crafts solutions enhancing business efficiency with a human-centric approach. We offer 24/7 automated response, comprehensive data memory, and consistent info output, boosting scalability. Our solutions aid in increasing sales, improving customer experience, streamlining operations, cutting costs, and resolving manpower challenges.

WarelyCRM Version 1.2

Vendor: PLUS 65 MARKETING PTE. LTD. Payment: Direct Purchase

WarelyCRM solution streamlines customer interactions and relationships. Features include data management, analytics, workflow automation, integration with other apps, and robust security. Get a 360-degree view of customers and make data-driven decisions to drive revenue growth.

CalendarOne CRM Solution Version 2.7

Vendor: CalendarOne Pte Ltd Payment: Direct Purchase

CalendarOne CRM system is a cloud based solution that integrate and automate your customer-related business processes. It is a centralize platform that enables you to track and manage your customers’ engagement. From tracking your leads to managing your communications, CalendarOne CRM consolidate information that enable you to gain deeper insight into your customers’ information thus helping you identify critical trends, retain customers, increase sales and improve your products and services.

Data Fortress CRM

Vendor: Data Fortress Pte Ltd Payment: Direct Purchase

Data Fortress CRM helps businesses streamline operations and drive growth. It offers powerful features for lead generation and tracking, sales pipeline management, and customer engagement, enabling teams to convert prospects into loyal customers. The platform also includes expense tracking to monitor business spending and customer support tools for managing inquiries, service tickets, and follow-ups—everything you need to manage and grow customer relationships in one place.

Common Pitfalls

1. CRM Becomes a Data Dump

The mistake: Importing contacts but never maintaining or using the data

The fix: Define your sales process first. Use CRM to support it, not just store names.

2. Over-Complicated Setup

The mistake: Configuring every possible field and workflow before using it

The fix: Start simple. Add custom fields as you discover actual needs.

3. Sales Team Won’t Use It

The mistake: Management buys CRM, sales team ignores it

The fix: Involve salespeople in selection. A CRM they hate is a CRM that fails.

Funding Details

• Support level: Up to 50% of qualifying costs
• Annual cap: S$30,000 per company (1 Apr - 31 Mar)
• Processing time: ~6 weeks

How to Choose

1. Identify your needs - What problems are you solving?
2. Compare solutions - Browse the pre-approved solutions catalog to compare features
3. Get quotes - Request quotes from 2-3 vendors
4. Check reviews - Look for user reviews and case studies
5. Apply first - Submit application before signing any contract

Related Resources

• PSG Grant Explained
• PSG Pre-Approved Solutions
• PSG Application Checklist
• Corppass Setup Guide
• Grant Pitfalls Guide
• Singapore Grants Glossary
• PSG Ecommerce Grant Guide — CRM is a key PSG e-commerce category